A better world, one thought at a time!
Contributed by Gabriel Chan
. . . about research, collaboration, design, startups, and pandas
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CAP your elevator pitch
30 seconds fly by really fast, here is a three-point framework to CAP your pitch:
- Concise English (or whatever language) - use words with less syllables
- Absolutely needed info only - more info can be found in the next point of contact
- Please the audience - what info do they want to hear?
Remember the purpose of pitching is to get them to the next point of contact (a rep, the website, the brochure, etc). Having less is more, and keep the focus sharp, like lasers with sharks.
C A P
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A better world, one thought at a time!
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